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YOUR COMPETITIVE EDGE IN B2B TECHNOLOGY: A BESPOKE INSIGHT INTO THE STRATEGIES, CAPABILITIES, AND FUTURE MOVES OF YOUR KEY COMPETITORS

Competitor Benchmarking Insights

Navigating the ever-evolving landscape of the B2B technology market requires more than just intuition; it demands a clear, actionable, and comprehensive view of your competition.
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This is a comprehensive and customised competitor benchmarking report that helps B2B technology companies gain a competitive edge in their market.
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This provides in-depth insights into the products, services, strategies, technologies, customers, positioning, operations, finances, and compliance of key competitors, as well as a SWOT analysis of each one.
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​​Our Competitor Benchmarking Insights help B2B technology companies identify gaps, opportunities, and threats in their market, and devise effective action plans to improve their performance and grow their business.
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OUTSMART, OUTPERFORM, OUTPACE

Elevate Your Competitive Strategy with In-Depth Benchmarking

Gain the Upper Hand with Comprehensive Insights into Your Key Competitors.
In the fast-paced world of B2B technology, keeping ahead requires a crystal-clear view of the competition. Are you ready to move beyond guesswork and assumptions? Are you prepared to seize the competitive edge?
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EXCLUSIVELY TAILORED

for B2B technology companies who are committed to leveraging data for a sharper competitive edge

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360-Degree Competitor Analysis: From technologies to compliance, get a comprehensive view of key competitors.
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SWOT Analysis: Detailed strengths, weaknesses, opportunities, and threats analysis for each competitor.
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SWOT Analysis & Regulatory Insights: Identify your strengths, weaknesses, opportunities, and threats while understanding the rules of the game.
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Operational and Financial Insights: Delve deep into your competitors' revenue streams, operational efficiencies, and strategic initiatives.

OUR APPROACH

Competitor Benchmarking Model

You need to know how you stack up against your competition—not just in your own internal metrics, but in a comprehensive, across-the-board analysis. Enter our Competitor Benchmarking Model, a critical component of the Competitor Benchmarking Insights Report.
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Sales
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This isn't your standard, run-of-the-mill comparison; this is a deep dive into a meticulously crafted model that scrutinises you against 4 to 6 key competitors across seven pivotal areas: Products/services, Financial resources, Market share/growth, Strategies, Business model, Strengths, and Weaknesses.
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Understand your competitors' product offerings in granular detail, and identify precisely how your solution outperforms or underperforms against theirs. Scrutinise their financial resources, and evaluate how well you're capitalising your own operations in comparison. Explore their strategies, and refine or reevaluate your own game plan accordingly.
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Ever wondered how a competitor's business model might be influencing their market share or growth? We'll give you that insight, breaking down their strengths and weaknesses in terms that matter to you. With this data in hand, you can reposition your offerings and adjust your strategies, not based on gut feelings or hunches, but on hard, factual intelligence.
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​In a marketplace where fortunes can be made or lost on the smallest of margins, our Competitor Benchmarking Model is not a luxury—it's a necessity. It’s the competitive edge that sharpens your strategy, optimises your resource allocation, and, ultimately, drives your success.
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OUR APPROACH

Competitor Product Comparison Model

Understanding your competition is no longer a 'nice-to-have'; it's a non-negotiable. That's where the Competitor Product Comparison Model steps in. This elite feature is an indispensable component of our acclaimed Competitor Benchmarking Insights Report, meticulously designed to give you the decisive edge.
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Imagine having the capacity to undertake a highly focused, detailed comparison of your product or service against 4 to 6 leading competitors in the market. Think about the level of insight that kind of data would give you. We're talking nitty-gritty specifics, not broad strokes. We scrutinise each and every facet of your product and directly contrast it with your competitors'—be it features, quality, pricing, or customer reviews.
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In business, the devil is in the details. It's the nuanced variations in product features or customer service extras that can make all the difference when prospects are hovering between you and the 'other guy'. With our Competitor Product Comparison Model, you get a laser-focused evaluation of your strengths and weaknesses vis-à-vis your key competitors. This enables you to capitalise on your unique advantages and strategically improve areas where you might be lagging.
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Don't just be another player in the game. Understand it; master it. With these invaluable insights, you can fine-tune your product development, sharpen your marketing strategies, and articulate compelling value propositions that resonate with your target market. Because when you know exactly how you stack up, you're not just taking part—you're taking over.

OUR APPROACH

Value Curve Analysis

Our value curve is a graphical representation that plots specific attributes your customers fundamentally care about, contrasting how well you and your competitors deliver on those exact parameters. This isn't just about who has the best price or the most features; it's a holistic view that includes everything from customer experience and service quality to scalability and innovation.
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Our Competitive Value Map goes beyond basic analytics to offer you a panoramic view of your market positioning. It allows you to identify not only where you're ahead but also where you can create entirely new value propositions that will set you apart.
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We dig deep to present you with actionable insights derived from meticulously researched data. This isn't just intelligence; it's your competitive arsenal.
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​With our Competitive Value Map, you’ll understand your strengths and weaknesses in intricate detail, offering you the opportunity to fine-tune your strategies and, essentially, your entire business model.
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Align your product or service with what your customer genuinely values, not what you think they value.

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Trusted by Tech Trailblazers:

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STUART WILSON
CEO
ASCARII
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Game Changing Market Insight

"Engaging with Michael was a game-changer for us. His approach to dissecting the market is both thorough and insightful, leading us to make pivotal decisions that steered us in the direction of success. The clarity and depth of his findings have been instrumental in shaping our strategic outlook.”

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SAJ ARSHAD
CMO,
VODAFONE
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One Of The Very Best

“Made a major impact across Vodafone's operations across EMEA. One of the very best”

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SALLY JENKIS
CMO
NORTON BY SYMANTEC
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Leadership Driving Turnaround

“Michael led Europe Middle East & Africa through a transition including organization evolution and go-to-market changes that contributed to the turn around of the business.”

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GUY BATTLE
CEO
Social Value Portal
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Transformative Strategic Insights

"Working with Michael was a pivotal experience for our team. He approached our project with acritical eye, leaving no stone unturned, and pushed us beyond our comfort zones. His sharp insights and challenging questions led to innovative ideas and crucial decisions that have significantly improved our strategy.”

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ALEX DUNCAN
CEO
Openmind Networks
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Actionable Market Intelligence

"Michael's proficiency in distilling complex market data into clear. actionable intelligence is unmatched. He presents his analysis in a streamlined, prectical, and highly valuable way that drives informed decision-making and action. His meticulous process and methodology have consistently delivered results, both for me as a CEO and for our collective team at Openmind.”